virgin islands scene

I have no particular talent. I am merely extremely inquisitive.
-- Albert Einstein


Saturday, September 18, 2021

Directing your attention

Consider all the paid advertisements and elaborate marketing schemes that populate your awareness. People are willing to pay real money to get your attention.

Are you valuing your attention at least as much as those who compete to claim it from you? Or do you waste much of that attention or, even worse, deploy it in destructive directions?

The quality of what you pay attention to has a major influence on the quality of your life. Might you be able to improve that quality?

You can decide to stop giving your attention away to matters that don’t deserve it. You can choose to focus attention on what’s valuable, meaningful, and beneficial.

Yes, it take some effort to avoid all the junk that’s vying to grab your attention. Yet that effort can have an enormous positive impact on your effectiveness, your peace of mind, and the quality of your choices.

What you pay attention to contributes significantly to who you are. Know who you want to be, and pay attention accordingly.

— Ralph Marston

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