Saturday, November 28, 2009

To be effective

What is it that makes some people more effective than others? Is it skill, or luck, or secret knowledge?

More than anything else, it is a clear and consistent sense of purpose. When the objective is compelling enough, you will find a workable, effective way to make it happen.

To be effective, you must be effective toward some particular end. Clearly define, visualize and feel the reality of the goal, mentally weaving it into every part of your life.

Focus on why it must be done just as much as you focus on what is to be done. By very definition, an inspired performance requires inspiration.

Purpose provides that inspiration. Actions that clearly resonate with purpose will naturally gravitate toward higher and higher levels of effectiveness.

When it truly means something to you, you’ll do it very well. What’s even better is that in the achievement that surely comes, you’ll find great fulfillment.

— Ralph Marston

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